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Search: "[ keyword: Douyin advertisement ]" (1)
  1. 1. A strategic Study on Customer Engagement Improvement from the Perspective of Short Video Advertising : Take Douyin as an Example
    Hong Jin, Feng Yang, International Journal of Emerging Multidisciplinary Research, Vol. 4, No. 3, pp. 7-9, Sep. 2020
    Keywords: Douyin, Douyin advertisement, Customer participation, Strategic management, SEM